ATLANTA — Pipedream Products has partnered with Besharam to bring its extensive catalog of sexual wellness and intimate care items to the Indian market.

Besharam COO and co-founder Raj Armani expressed excitement about bringing Pipedream to a broader audience.

He noted that Besharam has been carrying select Pipedream items for “quite a long time;” however, he and Pipedream CEO Matthew Matsudaira struck up a friendship several years ago when both execs received XBIZ Honors nominations in the “Progressive Leadership” category, which subsequently led to bringing more Pipedream items to the Besharam catalog.

“We are extremely happy with our relationship and the timely and high-level support from Rob Phaneuf and Lori Scott’s team and we look forward to increased mutual business in the coming years,” Armani said.

Phaneuf added, “Raj and the team over at Besharam are the leaders in the Indian adult market and we couldn’t think of better partners to team up with.”

“Pipedream is the leader in innovation and creating unique, one-of-a-kind bestsellers, and we have the perfect portfolio of brands to cater to Besharam’s ever-expanding consumer base,” he said.

Find Pipedream online and its products on ImBesharam.com; follow Besharam on Twitter.

LOS ANGELES — Content creator Aria Khaide is now accepting custom taboo clip requests and is additionally booking shoots for a trip to the West Coast mid-March.

“I love creating customs for my fans,” Khaide said. “And I’m excited to announce I will now accept your taboo requests. I’ve just become an even greedier slut.”

For additional details, email akcustoms4u@gmail.com.

She is available for West Coast shoots March 10 and March 14-16 for a variety of scenarios, among them B/G, all-girl, B/B/G, DV, blowbangs and solos; direct inquiries to bookak@protonmail.com.

Follow Aria Khaide on Twitter and find her premium social media links here.

HOLLYWOOD, Calif. — Brielle Day and Emily Bloom will co-host the return of “Model Madness: The Ultimate Tip War Tournament” on MyFreeCams (MFC) beginning March 1. The tournament will be styled like March Madness with a bracketed system of 64 competitors.

The models will go head-to-head in the first bracket of one-hour tip wars; winners will advance against each other until one is crowned the “Model Madness Champion.”

“The ‘losing’ models participate in innocent punishments, such as a pie to the face, wearing outrageous costumes and other harmless but entertaining acts,” a rep said.

Models who advance to the later rounds will receive special MFC prize packages; the ultimate “Model Madness Champion” will receive a special trophy.

“The friendly competition will include models of all experience and rankings. In addition to having fun, the tournament’s goal is to assist models with networking abilities, brand exposure and provide the opportunity to earn tokens,” added the rep. “MFC members will play an essential part in the competition by supporting their favorite models and contributing to the tip wars that will help determine each round’s winner.”

Prior champions are SammiGrey (2020) and ItsMar (2021).

Visit ModelMadness.blog for additional details and current rankings; follow MFC on Twitter.

Follow Brielle Day on MFC and Twitter and find her premium social media links here; follow Emily Bloom online and on MFC and Twitter.

LOS ANGELES — OEJ Novelty (Our Erotic Journey) has launched a SFW YouTube channel that offers short demo videos and introductions to the brand’s newest and most popular products.

Each one-minute clip showcases such toys as the Hunny Bunny massager, Wild Flower three-way massager, Gratifier dual stim vibe, Togetherness strapless strap-on and The Perfect Kiss velvety vibe as well as short films that highlight the pleasures of OEJ toys.

“It’s one thing to skim over a product description and its many worthy attributes on our official webpage, but what if you want to examine the ins-and-outs of your OEJ Novelty more closely?” said company founder and director James.

“Our new product demo page provides a quick-click solution to pick and choose the devices that are right for you,” he said.

Visit OEJ online and on YouTube and Twitter; send wholesale inquiries to Tony Cleary at tonyc@eveapple.com.

LAS VEGAS — Lexi Luna is AdultEmpire’s “Porn Star of the Week” and the company has been spotlighting her with photos, short videos and a new interview.

In the interview, Luna discussed how she moved from teaching to performing and touched upon her favorite scene, her feelings about VR porn, her on-set pet peeves and more.

“I am so grateful to AdultEmpire for naming me their ‘Porn Star of the Week’,” she said. “As a site that focuses not only on performers, but also on what fans love, it’s a great honor. I loved being interviewed by them and I hope my fans enjoy it as well.”

Clic here for additional details and follow the company on Twitter.

In related news, Luna recently starred in two scenes from Nubiles; the first is a taboo vignette and finds her performing with Alex Mack, while the second in an all-girl romp with Anna Claire Clouds and Ryan Reid.

Follow Lexi Luna on Twitter and find her premium social media links here.

LOS ANGELES — XBIZ is pleased to announce the award categories and opening of the pre-nomination period for adult creators’ biggest night, the 2022 XBIZ Cam Awards, presented by premier webcam community Chaturbate.

To submit pre-nomination entries, click here; the last day for entries is Wednesday, March 23.

Honoring the most captivating personalities and creative artists in adult entertainment, the XBIZ Cam Awards will once again serve as the glamorous capstone event to the soon-to-be-announced in-person edition of the XBIZ Miami summer conference.

“The worlds of camming and content creation are a vital, ever-growing segment of adult,” XBIZ Events Director Moe Helmy said. “It is a great privilege to turn a deserving spotlight on those artists whose unique creativity and community engagement have vaulted them to the top of their field.”

The 2022 XBIZ Cam Awards categories are:

• Best Female Cam Model
• Best Male Cam Model
• Best Fetish Cam Model
• Best Cosplay Cam Model
• Best BBW Cam Model
• Best MILF Cam Model
• Best Trans Cam Model
• Best Cam Model Duo
• Rising Cam Star
• Best Female Clip Artist
• Best Male Clip Artist
• Best Fetish Clip Artist
• Best Cosplay Clip Artist
• Best BBW Clip Artist
• Best MILF Clip Artist
• Best Trans Clip Artist
• Best Clip Artist Duo
• Rising Clip Star
• Best Female Premium Social Media Star
• Best Male Premium Social Media Star
• Best BBW Premium Social Media Star
• Best MILF Premium Social Media Star
• Best Trans Premium Social Media Star
• Rising Premium Social Media Star

LOS ANGELES — Alicia Sinclair Rosen, founder and CEO of COTR, will lend her expertise to the “LGBTQIA+ Sex Education for Brands” in-person panel discussion at South by Southwest (SXSW) next month.

The discussion will explore “the lack of authentic LGBTQIA+ sex in advertising,” noted a rep. “While cishet sex is frequently used in marketing, LGBTQIA+ representation is often limited to Pride season.”

Panelists will focus on “strategy and inclusive representation and serve as a call to brands that rely on sex to sell their products to get informed by the community reinventing sex for the world.”

For decades, a festival rep noted, cishet sex has been used to sell everything from condoms to hamburgers, while in June, a rainbow is merely added to “everything from search engines to mouthwash.”

“Ultimately, you believe in innovation, culture and progress, or you don’t,” they said. “So, unless your brand becomes celibate, reconsider how you respectfully experiment as a marketer. Culture started this. Brands followed suit. Sex sold. Now we discuss what’s next.”

Rosen noted the COTR family of brands embody her personal values and philosophies “in their own unique ways, making sex more fun, more enjoyable and more adventurous for all who seek it.”

“With such a broad spectrum of sexual identities and preferences, equal representation for the LGBTQIA+ community is still lacking as cishet norms and values continue to prevail in advertising,” Rosen said. “I hope that having this important conversation on such a prominent stage as SXSW’s will lead to greater awareness of the need for consumers to see themselves in the marketing from the brands they support.”

The in-person discussion is set for Wednesday, March 16; click here for additional details.

Rosen recently spoke exclusively to XBIZ Premiere about her two-decade mission to upgrade sex toys; click here for that story.